Why conventional CRM requirements gathering is flawed...
The conventional wisdom has it that that CRM requirements gathering consists of assimilating lists of functional requirements and then prioritizing and ranking them. On the surface this all seems very logical, but in practical terms it doesn’t work. Since this is the approach that most organizations take, I thought I’d take a few posts to explain why this approach is fundamentally flawed, and to outline a significantly better alternative. Before I get too far into solutions I’d like to use this post to illustrate the sorts of things that happen when people adopt the ‘functionality first’ approach and it goes something like this:
Fully Managed CRM
I've been reading CRM RFP responses for much of the week and I've seen a number of references to fully managed systems™. This caught my attention at first because it seemed to support the suggestion in my last post that outsourced of...
Read more about Fully Managed CRM...Microsoft Files Patent for Pay-As-You-Go Computing
Microsoft has unwrapped a present for thrifty business users -- a patent application for pay-as-you-go computing that could present new dimensions for software as a service. The application applies to both PC hardware and software that could be...
Read more about Microsoft Files Patent for Pay-As-You-Go Computing...Why so Organization-Centric?
As I understand SalesForce (SF), it is built around the managing incoming leads and existing customer accounts, specifically contacts within companies. However, I have to imagine that we are not the only company using SF that serves individual...
Read more about Why so Organization-Centric?...Tthe UI is the application
With his postings, Bob Krygowski highlighted many important aspects of Software as a Service, as in his The Other “S” in SaaS - Service Complementing Bob’s blogs, with this posting I will start discussing about the first “S” in SasS – Software....
Read more about Tthe UI is the application...India's 15th general election: tools for citizen e
At Google, we believe information is fundamentally empowering. While all of our technologies demonstrate a commitment to this guiding principle, information is especially important when a society comes together to participate in democratic...
Read more about India's 15th general election: tools for citizen empowerment...You've come a long way...
CPA Technology Advisor just completed their 2008 reviews of leading mid-market financial management and accounting applications and I'm pleased to report that Intacct earned a perfect score and a five-star rating. Intacct received perfect 5.0...
Read more about You've come a long way......